Know which ads bring
paying customers.
Meta stops counting at the form. We follow every lead to the payment — and tell Meta who actually paid.
Campaigns · this month
Lead → paying customer → cash collected
| Campaign | Leads | Customers | Cash collected |
|---|---|---|---|
| Summary | 2,914+18.2% | 187+21.4% | $412.6K+24.1% |
| Spring offer — Broad | 842+14.2% | 61+22.0% | $138.2K+26.4% |
| Lookalike 2% | 596+21.8% | 42+31.3% | $96.4K+29.1% |
| Advantage+ leads | 511+38.4% | 31+19.2% | $64.8K+17.6% |
| Retargeting — 30 days | 288+4.3% | 22+10.0% | $48.1K+12.9% |
| Free consult — Video | 347+9.1% | 14−6.7% | $29.7K−3.2% |
| Interest stack | 214−12.3% | 8−20.0% | $17.3K−14.8% |
| Traffic → website form | 116+41.5% | 9+50.0% | $18.1K+62.2% |
Cash collected vs ad spend
Daily · last 30 days
Top campaigns by cash collected
Return on ad spend on the right
Latest payments
Each one matched to its lead — never by name
How it works
One platform, end to end. From the ad click to the money in the bank.
Every lead in one list.
Meta Instant Forms, the form on your website and any CSV from your CRM land in one place — and the same person is recognised once.
- Meta form leads read every hour, with campaign, ad set and ad
- Your website form, tied to the ad that brought the visitor
- Any CSV from your CRM — your columns, confirmed once
- The same person recognised once, however many forms
Every payment, to the right lead.
Your payment list rarely says which ad made the sale. We tie every payment to the person and to the lead that brought them in.
- Matched by phone, email or Meta lead ID
- Installments stay with the lead that made the sale
- Refunds come off the same campaign
- Anything unclear waits for you — never guessed
Money per campaign. Not clicks.
Spend, leads, won sales and cash actually collected — side by side for every campaign and ad.
- Cost per customer and return on ad spend, per campaign and ad
- Revenue counted on the lead's date — fair to every campaign
- Every lead's journey, from form to final payment
- Your ad account's time zone, your currency
Teach Meta who actually paid.
The sales that matter go back to your own Meta dataset — so your ads find more people like your real buyers.
- Closed sales sent through Meta's Conversions API
- The stage that fits your sales cycle — qualified, meeting or won
- Won sent once, with the full sale total
- Every event in a clear delivery log
Built for lead generation
Tie your payment list to your Meta ads.
Your payment list knows who paid. Meta only knows who filled the form. We stitch the two together — so every sale, installment and refund flows back to the campaign, ad set and ad that brought it.
- Any payment list — CSV from your CRM, spreadsheet or payment tool
- Won deals and their totals, straight from your CRM stages
- Cash per campaign, ad set and ad — net of refunds
- Sales sent back to Meta, so it learns who buys
Cash routed back to every campaign
Why your ad report isn't enough
Meta tells you what happened on Meta.
We tell you what happened after.
Send back to Meta
Meta learns who actually paid.
Everything flows in; clean sales signals flow back — so your ads look for buyers, not just form-fillers.
How many of last month's leads
actually paid?
Book a 30-minute call. We connect your Meta account and your payment list live, and show you the answer.
Book demo